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Google Instant Search + Blue Arrow October 1, 2010

Posted by Daniel in Search Engines, SEO.
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This morning, Danny Sullivan pointed out the new blue arrow in Google’s search results. At first I agreed that it was a little bit of an overkill addition to the already turbo-charged Instant Search update. But after using it in a few searches, the blue arrow kind of started to grow on me. It’s a nice function to not have to reach for my mouse to scroll. But the over-simplicity is starting to remind me of 2 things – parodies on over-simplification. (The 2nd is from teh Google themselves)

1. The Onion’s Apple Spoof – Announcing the Macbook Wheel

2. Google’s April Fools joke from 2000 – the MentalPlex

Personally – Instant Search is annoying and visually overwhelming. But I guess when Google’s only hindrance is us in speeding up search – whats left to do but annoy us into “faster” search behavior.

Instant Search – Impact on Google Local Maps SEO September 10, 2010

Posted by Daniel in SEO, WebStuff.
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With all the buzz about Google’s new Instant Search, I wanted to get an idea on paper (well, e-paper). I’ve been reading as many articles as I can get my hands on, trying to differentiate the panic and pandemonium from the insightful and helpful. Most of what I’ve found has been obvious observation. “Search has changed before, and it will change again. Those ready and able to change with it will continue to be successful SEO’s.” I’m mostly seeing downers and people thinking of this as more work.

But if you’ve been spending any time working on legitimate local listings in Google Places… (more…)